Hello. we
are Service Innovation Group

We are a full-service field marketing, outsourced people management and consultancy agency and your partner in EMEA and beyond. Your brand, and values are the focus of all the work we do.

Our business is to understand your key objectives and use our experience to consult, develop and implement your marketing strategy.

SIG. Maximising your sales at point of purchase since 1979.

Contact Us

Which service is right for you?


Service Innovation Group is your gateway to expertly trained, and experienced and talented personnel across the EU.

Our UK based office gives you access to our senior consultancy team that will work with you, to tailor the best people management solution for your project, operating across over 50 global markets.

We have over 40 years of experience, helping brands and businesses achieve their goals in every sector. We pride ourselves in being able to facilitate services across many different areas. 

We have dedicated teams across both sales and retail maintenance.

Sales Teams

Merchandising

Auditing

POS Implementation and Compliance

Retail maintenance technicians

Flexible, Workforce on-demand

Application and software testing

Data collection, annotation, and quality control

Outsourcing partnership and collaboration

Let us take your brand places


Ensuring that your brand is visible to your target audience can be challenging in a fast paced marketplace. Especially where innovation is constant, promotions frequent, and competitor product launches regularly grab the time and attention of store staff.

Our role is to protect your brands retail positioning. And ensure that staff are aware of your products and activity, as well as your plans are implemented as expected.

Achieving in store execution consistently and responsibly with our support helps our clients meet and exceed sales targets in an environment where second chances are rare.

fmcg

technology

food service

financial services

Premium Retail

other sectors

why partner with us?


We pair our years of experience running outsourced teams with the intelligent use of information to maximise our team’s effectiveness. We harness data to support our goals, to drive change but we never forget that it’s face to face communication that determines success.

Our partnerships are long standing relationships, not just with our clients, but also with our field teams, whether they are full time, part time or tactical team members we recognise them with unrivalled support and development.

Our services encompass all outsourcing options which include sales teams, implementation experts and information gathering. We will discuss the best strategy for each client project – which is often dictated not just by a sales objective, but also by how the client plans to use the data and information generated by the field team. How our clients plan to leverage the results of each project helps us to tailor an approach to suit.

Sig-Europe-Homepage-Our-results-lie-in-numbers

Our results lie in the numbers

No business can afford to ignore return on investment modelling. At Service Innovation Group we are experts in using data and analytics to drive ROI. This helps shape our planning and operational targets.

 

Static data is valuable for reviews and historical analysis, but we also access real time data via our cloud based reporting system Celero One. This allows us, and our clients, to access results and trends whenever they like. They can see them unfold, rather than waiting for formal presentations.

 

Our live data feed also helps us to keep our team informed with the most recent trends giving you the complete field sales solution, with results where you want them when you want them.

Our Goal

Our goal is to become an integrated part of our clients business by providing unrivalled service and outstanding results.

Our Mission

Our mission is to grow our clients businesses within rapidly changing, challenging, environments. We prioritise the development of long term client partnerships to ensure that we generate sustainable growth. Client relationships are at the heart of what we do, and help to drive our innovation and insight.

Our Services

Our services encompass all outsourcing options which include sales teams, implementation experts and information gathering. We will discuss the best strategy for each client project – which is often dictated not just by a sales objective, but also by how the client plans to use the data and information generated by the field team. How our clients plan to leverage the results of each project helps us to tailor an approach to suit.

what our customers say


At Service Innovation Group we pride ourselves on unrivalled clients relationships, and delivering impressive results. We do this by gaining a clear understanding of our clients business. And ensure we deliver on the results we promise. We have a varied customer portfolio which allows us to bring together ideas and initiatives from different sectors to benefit our clients.

“I consider SIG as an extension of our team. The Management support is extremely valuable, they together with the Field Team have adapted to our challenges and keep delivering a great service!”

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