Data collection, annotation, and Quality Control

HARNESSING THE POWER OF DATA

Data and insight made simple. 

We take your on shelf availability data and Mi – our inhouse data, analytics, and insight solution then identifies opportunities within your data to create EPOS driven alerts, creating measured interventions at store level that are then sent down to our team’s devices through our inhouse technology Celero One

We remove the need for guesswork and costly project implementation by working with you to understand the stores that need support. 

Intelligent field marketing.

Mi in Retail by Service Innovation Group can offer your brand the insight needed to instigate real change at store level by presenting real solutions to retail challenges, including – 

Stock replenishment concerns and forecasting

On shelf availability

Overstocks

Strange sales patterns.

TARGETING THE RIGHT CUSTOMERS

Should you need to understand your target market further Mi by Service Innovation Group allows you to build a picture of your ideal customers and then identify segments you should choose to target them – 

if you already know your target audience, then Mi can pinpoint other potential groups which are alike to expand reach and consumer base in areas you might not otherwise have considered. 

Underpinned by fully searchable variables.

Once identified, our experienced field sales team can then reach potential new customers quickly, through our REACT rapid deployment teams.